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Subjects · Leaving Cert Physical Education

Leaving Cert Physical Education: Promotion, policies & role models

How often Promotion, policies & role models comes up on the Physical Education papers, every year it was asked, and questions to try.

HL Asked on 3 of the last 5 Higher Level papers, most recently in 2024. most years

OL Asked on 3 of the last 5 Ordinary Level papers, most recently in 2024. most years

Promotion, policies & role models, Higher Level(8 marks)

Quick ones on Promotion, policies & role models.

(a)Main role of Local Sports Partnerships in Ireland?
  1. Select the national teams for each Olympic sport
  2. Increase local participation in activity
  3. Build and run all public leisure centres
(b)Most effective approach to promoting activity to a specific target group?
  1. Focus only on elite performers
  2. One campaign for everyone
  3. Tailor it to that group's barriers
(c)Why do activity campaigns use simple, positive messages?
  1. They are easy to remember and act on
  2. Fear always works best
  3. Complex science persuades everyone
Show the answers

(a) Increase local participation in activity

(b) Tailor it to that group's barriers

(c) They are easy to remember and act on

Your turn: Higher Level questions on Promotion, policies & role models.

Higher Level

Asked on 3 of the last 5 Higher Level papers, most recently in 2024. most years

Every paper, year by year

YearWhere it came up
2025Not asked
2024Q10, Q17
2023Not asked
2022Q13, Q18
2021Q14, Q17

Links open the State Examinations Commission’s paper for that year.

More Promotion, policies & role models questions

Promotion, policies & role models, 2 marks

Why do many activity campaigns start by promoting walking?

  1. It is the only activity that the WHO counts
  2. It needs a trained coach in every single group
  3. It is free, low-skill and suits almost everyone
Show the answer

It is free, low-skill and suits almost everyone

Walking removes the cost, skill and confidence barriers. It is the easiest first step for inactive people and can be done almost anywhere.

Promotion, policies & role models, 3 marks

Why involve the target group when designing a promotion campaign?

  1. It guarantees national TV coverage for the campaign
  2. Their input helps the message fit their needs
  3. It removes the need for any funding at all
Show the answer

Their input helps the message fit their needs

The target group knows its own barriers and what would appeal. Campaigns built with them are more relevant, so more likely to change behaviour.

Ordinary Level

Asked on 3 of the last 5 Ordinary Level papers, most recently in 2024. most years

Every paper, year by year

YearWhere it came up
2025Not asked
2024Q13
2023Not asked
2022Q13, Q18
2021Q13, Q15

Links open the State Examinations Commission’s paper for that year.

More Promotion, policies & role models questions

Promotion, policies & role models, 2 marks

What do Local Sports Partnerships mainly aim to do?

  1. Select the national teams for each sport in Ireland
  2. Build new stadiums in every county
  3. Increase local participation in sport and activity
Show the answer

Increase local participation in sport and activity

Local Sports Partnerships work in each county to get more people active, especially groups that take part less, through local programmes, events and training.

Promotion, policies & role models, 2 marks

Which is a key feature of a good poster or tip sheet promoting activity?

  1. No details of where or when to go
  2. Clear, simple messages aimed at one target group
  3. Long paragraphs of information in small print
Show the answer

Clear, simple messages aimed at one target group

Effective promotion knows its audience, uses short positive messages and images, and tells people exactly how, where and when to get involved.

Promotion, policies & role models, 3 marks

Why aim a campaign at one group, such as older adults?

  1. The message can suit that group's needs and barriers
  2. Other groups are not allowed to take part in any sport
  3. It is cheaper to ignore the barriers people face
Show the answer

The message can suit that group's needs and barriers

Different groups face different barriers. Older adults may want gentle, social activity close to home, so a targeted campaign can offer exactly that.

Other Physical Education topics

All of Leaving Cert Physical Education